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New book chronicles Guangdong’s millennium of trade, tracing China’s commercial spirit_我的网站

A |     在本届科隆游戏展期间，开幕夜女主持人Eefje Depoortere（Sjokz）遭到网友恶意攻击，相关言论随后引发争议，而主持人本人的回应也迅速获得关注。    

    Night view of Guangzhou's CBD in South China's Guangdong Province Photo: VCG
The monumental full length reportage Ballet of Commerce: The Epic of Guangdong's Foreign Trade by famous writer He Jianming is set to make its debut at the Southern China Book Fair from August 27 to 31 in Guangzhou, South China's Guangdong Province.
Published by the Guangdong Education Publishing House, the book is the first of its kind to offer a panoramic account of Guangdong's millennium of trade and will be presented as a special offering for 2026's APEC "China Year," Xu Xiaofeng, an editor with the publishing house, told the Global Times on Monday. 
China will host the 33rd APEC Economic Leaders' Meeting in Shenzhen, Guangdong in November. It will be China's third time hosting the event, following Shanghai in 2001 and Beijing in 2014. 
He, a former vice chairman of the China Writers Association and recipient of the Lifetime Achievement Award for Chinese Reportage Literature in 2023, told the Global Times on Monday that as the world watches the evolving trade relationship between China and the US, there is a growing need for a book that can help Western readers gain a deeper understanding of China's trading culture and how Chinese people have conducted business throughout history. 
Guangdong marks the starting point of China's thousand-year maritime trade with the world. Through its foreign trade trajectory, the book reflects China's broader trade evolution, the enduring values of the Chinese spirit in the modern era, and the distinctive civilizational traits that have shaped China's rise, He noted.  
Guangdong is both the birthplace of the ancient Maritime Silk Road and a pioneer of China's reform and opening-up. As a vital artery of commercial exchange between China and the rest of the world, the Maritime Silk Road has witnessed the evolution and transformation of the Chinese economy over the centuries. 
During the Sui (581-618) and Tang (618-907) dynasties, silk was among the main goods transported along the route, earning it the name "Silk Road." During the Song (960-1279) and Yuan (1279-1368) dynasties, porcelain became a major export commodity, leading the route to be known as the "Porcelain Road." By the Ming (1368-1644) and Qing (1644-1911) dynasties, tea had emerged as a sought-after Chinese export in Europe, giving rise to yet another name - the "Tea Road," according to a report by the Counselor's Office of the Guangdong Provincial People's Government.
    He Jianming talks about his new book on August 10. Photo: Wu Jie/GT
Mutual benefit
Guangdong, China's largest foreign trade province, accounts for about one-fifth of the country's total trade and imports. As a major manufacturing hub with deep and extensive industrial chains, it creates significant demand for production factors, the Xinhua News Agency reported.
In the first half of this year, Guangdong's foreign trade reached 5.49 trillion yuan ($810 billion), surpassing the 5-trillion-yuan mark for the first time in the same period on record. The figure represented a year-on-year increase of 20.8 percent and accounted for 21.6 percent of China's total foreign trade. The province contributed an additional 944.71 billion yuan in trade volume, accounting for 25.6 percent of the country's foreign trade growth, according to official statistics released in July. 
Having interviewed over 100 enterprises and institutions, He said that the book revisits the enduring legacy of the Maritime Silk Road, highlighting the exchanges between China and the West and the fusion of diverse civilizations. 
"At the heart of Chinese business culture is the belief that 'harmony is the most valuable.' Rooted in traditional Chinese culture, this philosophy emphasizes cooperation and mutual benefit. Rather than viewing strength as a means to overpower others, Chinese merchants have traditionally embraced the idea that prosperity should be shared. When one grows stronger, others can benefit and achieve success together. This aspect of Chinese commercial culture remains unfamiliar to many in the Western world," said the 70-year-old writer.
Wang Yuanlin, a professor at the School of Humanities Guangzhou University, told the Nanfang Plus (a Guangdong-based news platform) that mutually beneficial and fair foreign trade policies, together with Guangdong merchants' long-standing tradition of integrity and win-win cooperation, have been key factors behind the province's enduring success in foreign trade.
    Ballet of Commerce: The Epic of Guangdong's Foreign Trade by He Jianming Photo: Courtesy of Xu Xiaofeng
Elegant business
The author said that the choice of "ballet" in the book's title reflects the idea that Chinese business practices have developed into an art form - one characterized by balance and elegance.
"I want the Western world to understand that when the Industrial Revolution was just beginning and the Renaissance was sweeping across Europe, Chinese people had already mastered the art of commerce," He said. 
Through conversations with entrepreneurs ranging from grassroots business founders to prominent corporate leaders such as Dong Mingzhu, chairperson of Gree Electric Appliances, He chronicles Guangdong's transformation from a millennia-old trading hub into a global industrial powerhouse. 
"Just imagine: Employees at a private company can step into a space capsule after lunch and take a nap in their own private sleeping quarters. With a company like that, how could it not succeed?" he said. 
From the exchange of handcrafted goods in the agricultural era to today's trade in high-tech products such as semiconductors and drones, Chinese people have developed a business culture centered on the principle that "harmony is most valuable" over thousands of years of commercial exchange. 
This cultural tradition has become a key in driving the continued growth of trade in Guangdong and across China, He added. 
。    有网友在社交平台公开发表极具侮辱性的言论，声称“除非长得像色情女演员、穿着非常暴露，否则就不该再聘用女性来宣布游戏”，同时还对这名主持人进行了人身攻击。    面对这样的言论，这名女主持人并没有选择沉默，而是直接回击，随后晒出了自己的游戏经历。她表示，自己曾经参加过1999年的《虚幻竞技场》竞技比赛，并且还曾经赢得过一项欧洲杯赛事。她还强调，这只是自己众多游戏领域履历中的其中一项，并讽刺对方“希望你能早日逃离妈妈的地下室”。    事实上，Sjokz的电竞履历确实相当资深。

B | 她本名Eefje Depoortere，1987年出生于比利时布鲁日，大学就读于根特大学，先后取得历史硕士、新闻学相关学历以及教师资格。

C |     她年轻时就是一名《虚幻竞技场》竞技玩家，曾参加多项赛事，并代表比利时参加ClanBase EuroCup。她如今使用的“Sjokz”这个ID，本身也来源于《虚幻竞技场》中的枪械。

D |     而在结束电竞选手经历后，她并没有离开游戏行业，而是转型成为电竞记者和主持人。Sjokz多次担任《英雄联盟》全球总决赛主持人，并在2018年至2020年连续三届获得TGA“最佳电竞主持人”。    本文由游民星空制作发布，未经允许禁止转载。

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